Pay-Per-Click vs. Search Engine Optimization At SES Chicago, there was an interesting session in which a group of search marketing professionals debated the issue of which is better between PPC and SEO. Participants included Dave Naylor, Chirstine Churchill, Michael Gray, and Karen Weber, and Rand Fishkin. Does PPC have more benefits than SEO? Comment here. [...]

Another year has come and gone, and as always, we’re taking a moment to look back at the happenings of 2009—the people, events and memories that made this year unique. Each year, we examine the billions of queries that people around the world have typed into Google search to discover the zeitgeist—the spirit of the [...]