Planning Can Help You Stay Relevant I’ve received a series of inbound requests for comments based on a report from Gartner, an IT analyst firm, that estimates as many as 70-percent of social media campaigns will fail in 2011. There are a series of discussions hitting the blogosphere and the Twitterverse exploring this very topic, [...]

Consumers Feel the Need to Respond to Emails Quickly Flock, creator of the social web browser, sent WebProNews some interesting findings about the social media habits of consumers. One finding we found particularly interesting was that based on responses to a survey from the company, 74% say they feel pressure to respond to emails within [...]

Make Sure Trends Make Sense For Your Business Before Following Them What’s the next big thing in social media? Is it Google Buzz? Is it Chat Roulette? Is it Foursquare? Is it Gowalla? Is it something you won’t hear about until tomorrow, next week, or next year? While it is certainly a good idea to [...]

Facebook’s Big Week It’s been a pretty big week for Facebook. Not only is there a lot of talk about Facebook’s potential for becoming the top news source on the web, but the company celebrated its sixth birthday, is passing the 400 million user mark, and began rolling out some new design changes. In addition, [...]